Not only do you need to appear on the search results, but you also need to be available on Google Maps. The search engine makes sure to display your information, including your address and map location, whenever it\u2019s available. This makes your business more accessible to your customers.<\/p>\n
You may be asking, \u201chow to get my business on Google Maps?\u201d It\u2019s pretty simple, and you have two options. Keep on reading to learn how to list your business on Google Maps.<\/p>\n
1. Add Your Business to Google Maps via Google Maps<\/h2>\n
You can add your business right on Google Maps<\/strong> without even leaving it. To start, follow the steps below.<\/p>\n If not, you won\u2019t see any result. You\u2019ll get the option to add a missing place to Google Maps, though.<\/p>\n Click the prompt to add your details. Anyone can do this, which is likely why your business can already be on the map without you knowing.<\/p>\n You need to fill in the following details: name, address, and category. We don\u2019t have to tell you what to put in the first two, but we need to remind you that the third is important.<\/p>\n Choosing the right category allows your business to appear under related searches. A food business, for example, will be visible to anyone near who searches for \u201crestaurants near me.\u201d<\/p>\n When you click on the category box, a menu will drop down, containing the most common categories. If you don\u2019t see the most appropriate one, start typing your industry. The results will change as you type so you can choose the correct one.<\/p>\n By doing this alone, your business will already be on Google Maps for everyone to see. However, you won\u2019t be\u00a0ranking on Google Maps<\/a>\u00a0without doing the next step.<\/p>\n At the bottom of the \u201cAdd a Place\u201d prompt is a link to \u201cClaim this business.\u201d Click that to let Google know you\u2019re the owner of this place.<\/p>\n Claiming your business allows you to update your information as needed. This way, you can stay on top of the searches and get new customers as a result.<\/p>\n This allows you to add your details, such as the operating hours, phone number, and website. These aren\u2019t required for the listing, but they\u2019re a must for any business.<\/p>\n Around\u00a072% of internet users<\/a>\u00a0look up a business online to find more information. 78% of those searches result in an in-store purchase.<\/p>\n You want these searchers to find you and get as many details as possible about you. This increases the likelihood of them visiting your store.<\/p>\n As the owner, you\u2019ll also get the chance to respond to the reviews on the business listing. You can create promotional posts and even track your analytics. You can see how many times customers have asked for directions to your business, for instance.<\/p>\n Google will first need to verify the business is yours as you claim it to be. Most businesses verify by mail, in which they will send a postcard to your business address.<\/p>\n This should arrive within 14 days, as per Google. While waiting for it, you should avoid changing any details and requesting a new code.<\/p>\n That postcard includes a unique PIN. Once you receive it, you\u2019ll have to input it online.<\/p>\n Make sure to do this within 30 days after requesting the code. You can\u2019t use it after it expires, and you\u2019ll have to request and wait for a new one.<\/p>\n If you change your location, you\u2019ll need to undergo the process again. The code is only valid for the address specified in your business the moment you request it.<\/p>\n There are other ways to verify your business. However, they\u2019re not available for everyone. Verification by phone, email, or Search Console is only available to service-area businesses.<\/p>\n After verification, review your information and make some final changes if applicable. It may take a few weeks for your details to go live across Google.<\/p>\n Google My Business (GMB) is a nifty tool for business owners. It allows you to add a business to Google. After which, it will appear on the search results, Google Maps, and the Local 3-Pack feature.<\/p>\n Adding your business to Google\u2019s listing gives you more visibility. Your customers will be more likely to find you and they can get your complete information in one convenient place, including your location, address, phone number, operating hours, and such.<\/p>\n That should be enough reason to\u00a0add your business to GMB<\/a>. When you register a business on Google, you then have to claim it like in the option above.<\/p>\n You only need to follow the steps in the link provided to get your business listed on Google<\/a>. It also involves searching for your business first to see if there\u2019s already a listing, choosing the correct category, and adding your services.<\/p>\n After which, you need to add your business\u2019 address. Note that this is an address that customers should be able to visit, like a store or an office.<\/p>\n GMB will also ask you to position the pin on the map for more accuracy. Make sure this one\u2019s correct, as well, so that Google Maps can lead your customers to you without fail.<\/p>\n On the next page, you\u2019ll also have the option to list down other service areas. Fill this out if you serve customers outside your business location.<\/p>\n If you don\u2019t serve customers at your location, such as in the case of service area businesses, don\u2019t forget to click \u201cI deliver goods and services to my customers\u201d after entering your address. Then, click Next to list your service areas.<\/p>\n You\u2019ll need to verify your business the same way. Google will send you a postcard, and then you have to input the code in Google My Business. You can request it by clicking Verify Now.<\/p>\n Once verified, your business will appear on Google Maps with complete information. Your customers will be able to request directions to your location, view photos, read or create reviews, and get other details.<\/p>\n Like we said earlier, Google holds 92.04% of the search engine market. On the other hand, Bing only has a 2.7% market share. Even so, there\u2019s always an advantage to increasing your visibility, especially if your target market is also likely to use Bing.<\/p>\n It might also come as a shock to you knowing that Bing pulls in\u00a011% of desktop searches<\/a>\u00a0in America. That still equates to billions of searches made every month.<\/p>\n Bing Places is the equivalent of Google My Business. It allows you to show up on the search engine\u2019s local search results, as well, like Bing Maps.<\/p>\n When signing up for this service, you\u2019ll get the option to import your business if you\u2019re already on GMB. By choosing this option, you don\u2019t have to fill in your business details again. You can always edit your information after importing when you need to.<\/p>\n It also saves you time as you will get instant verification. You don\u2019t have to wait to complete the verification process as you did with GMB.<\/p>\n The good thing about this option is that you don\u2019t even have to manage it as closely as Google My Business. If you make any changes in your GMB, you can make it reflect Bing Places by syncing them.<\/p>\n When you choose to import, you\u2019ll also get the option to sync your business data by clicking the check box next to it. You can also choose the syncing interval\u2014weekly, biweekly, and monthly.<\/p>\n On the next page, ensure that the Gmail account displayed is what you\u2019re using for your business. Click “Allow” to go to the next page, where you can choose the location groups you want to import.<\/p>\n You\u2019ll have to verify some details in the following screens, but it should only take around 3 minutes to complete the process. As it doesn\u2019t take too much of your time, there\u2019s no reason not to take advantage of this option.<\/p>\n After you add your business to Google Maps, there\u2019s still a lot of work for you to do. It\u2019s only the first step, and if you want to further take advantage of Google\u2019s services, you have to rank.<\/p>\n You can rank with SEO<\/a> and content marketing<\/a> that leverages your local and online presence. Turn every search into potential leads and then into customers using content: contact us today<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Are you looking to add your business to Google Maps? Google reigns as the top search engine as it claims a\u00a092% share of the market. The second and other services don\u2019t even come close, which is why you need as much visibility here as possible. Not only do you need to appear on the search […]<\/p>\n","protected":false},"author":6,"featured_media":81015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"How to Add Your Business to Google Maps and GMB","_seopress_titles_desc":"Follow this guide to add your business to Google Maps via Google Maps or Google My Business. Boost your online presence and connect with local customers.","_seopress_robots_index":"","footnotes":""},"categories":[15],"tags":[],"class_list":["post-81012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing"],"acf":[],"yoast_head":"\nSearch for Your Business on Google Maps<\/h3>\n
![\"image](\"https:\/\/marketinginsidergroup.com\/wp-content\/uploads\/2023\/09\/Screen-Shot-2021-02-19-at-11.32.50-AM-4-1024x882.png\")
It might surprise you that your business is on Google Maps already. To check, search for your business on Google Maps. If it shows up, then it\u2019s already listed.<\/p>\nClick Add a Missing Place<\/h3>\n
Claim Your Google Listing<\/h3>\n
Verify Your Business<\/h3>\n
2. Add Your Business to Google Maps via GMB<\/h2>\n
Add Your Address and Locations You Serve<\/h3>\n
Verify Your Business<\/h3>\n
3. Import Your Details to Bing Places<\/h2>\n
Sync Bing Places and Google My Business<\/h3>\n
Do More on Google Maps<\/h2>\n